Plaibook

Present

A communication system for basketball teams

A communication system for basketball teams

Beta · Product Design · Interaction Design · Web & iOS

Beta · Product Design · Interaction Design · Web & iOS

Why

Context

Competitive basketball teams rely on many tools to function. Some are built specifically for the sport, such as platforms for lifting and video analysis. Others are general tools forced into service, like group chats, shared calendars, PDFs, and learning apps.

Individually, these tools work. Together, they fragment attention. Information is scattered across messages, links, documents, and memory. Players miss details because materials are hard to keep track of. Coaches spend time reformatting and resending material instead of teaching.

Intent

Plaibook is an attempt to make team preparation clearer and easier to hold in mind. It replaces the loose collection of general tools that teams rely on while connecting cleanly to the specialized systems they already trust.

The intent is not to centralize everything for its own sake, but to reduce friction. When expectations are clear and material is easy to revisit, teams prepare more confidently and perform their best.

Role

Plaibook does the tedious work so coaches can coach.

Coaches spend hours each week rebuilding practice plans, pulling together scouting reports and chasing players to read things. Plaibook takes that over. Drills and plans are saved to reuse, league data comes in automatically, and material is created once and sent to the right people at the right time. Coaches can see who’s opened it without asking.

System

Plaibook is structured around the rhythm of a team’s week.

Each part of the app answers a question players and staff already ask: what’s happening today, how are we preparing, what needs review, and who needs to see it.

Information shows up where and when it matters, so nobody has to scroll through a chat feed to find it.

Screens

From the first Figma version to the app in beta. Tap a screen to compare.

Home

Train

Scout

Team

Where to be today.

Today’s schedule, the next game and new messages, all on the first screen players open.

First version · designed in Figma

Now · live in beta with 10 U SPORTS teams

Home

Train

Scout

Team

Where to be today.

Today’s schedule, the next game and new messages, all on the first screen players open.

First version · designed in Figma

Now · live in beta with 10 U SPORTS teams

Status

In beta with 10 U SPORTS teams this season. Launching next season "2027-2028" for U SPORTS and CEBL.